Avis’ Misplaced Optimism in Europe Muddles Car Rental Recovery
Skift
Avis’ Misplaced Optimism in Europe Muddles Car Rental Recovery
A promotional photo of Avis' new app for customers. Avis Budget Group / Facebook
Skift Take: Car rental companies are preparing for the future of mobility, even as their recovery continues to be a slow process. Renting a car remains mostly annoying but the experience will improve soon thanks to apps and more customer-centric design.
